The proven system for becoming the authority the media calls.
Five steps that take you from “expert no one’s heard of” to the recognized name in your field. Here’s what you’ll learn inside Notable — and why it works when posting more never did.
Your brand and the media speak two different languages.
Your personal brand is built for social — audience, engagement, the algorithm. And building real credibility that way is brutally slow: the people with big platforms ground it out for the better part of a decade.
National media is a different game. It doesn’t care about your follower count. It cares about story — narrative, newsworthiness, and timing. You’re fluent in social, pitching an industry that speaks media. No wonder it isn’t landing.
Here’s the shortcut: the right media strategy can do in months what social alone takes years to build. We don’t wait for the news — we teach you to create it, cutting years off the climb. That system is the Notable Method.
How the Notable Method works.
The short version, straight from Kristin — what the method does, why it works, and what it looks like to go from overlooked to the name the media calls.
From expert no one knows to the name everyone calls.
Find Your Media Narrative
Spot the media-worthy angles in your expertise.
How to find the stories buried in your expertise that the media actually wants — the angles you’re too close to see. Not what your followers like, but what a reporter or producer would actually run.
You walk away with: the media-worthy angles your authority will be built on.
Build Your Media Narrative
Turn those angles into a story the media responds to.
How the news cycle really works and how to tie your story into it — building on your expertise in the specific ways the media responds to, so your narrative is ready the moment the opportunity hits.
You walk away with: a media-ready narrative timed to the news cycle.
Create the Content
Produce what it takes to make the media care.
How to create the content and assets that earn media attention — a research report, a Substack, an op-ed, a podcast, a live event — and how to choose the right format and platform for each angle.
You walk away with: the assets that make you a credible, bookable source.
Get Seen
Get the pitch opened — and get booked.
How to actually get seen: how to reach reporters, how to write a pitch that gets opened and answered, and how to get in front of the people who can put you on.
You walk away with: real placements — and the skill to keep landing them.
Compound Your Authority
Repeat, adapt, and become the go-to.
How to keep showing up — moving with the news cycle, producing consistently, and turning each placement into the next — until you’re the name the media calls first when they need an expert in your field.
You walk away with: a compounding authority engine that builds on itself.
The method, taught at every level.
You can learn the Notable Method inside our membership, in small-group coaching, or one-on-one — and when you’d rather have it done with you or for you, we can do that too. The best place to start is a quick call, where we’ll map which path fits where you are right now.
Become Notable★
Book a free strategy call and let’s map your path to becoming the recognized authority in your field.